Grant: 25-010E
Project Title: Flip the Switch Phase II
Project Manager: Krystal Dobbins
Organization: City of Miami Beach (Florida Government)
Grant Amount: $23,710.00
Completion Date:
Summary: This project seeks to build upon the success of the Flip the Switch campaign (Phase I). The goal is to enhance sea turtle conservation efforts in Miami Beach (the City) through a collaborative partnership between the Miami-Dade County Parks Sea Turtle Conservation Program (the County), the Greater Miami Convention and Visitors Bureau (GMCVB), and other local community stakeholders. The City's Flip the Switch campaign was initially launched to reduce the impact of artificial lighting along the beachfront and educate the public on how to protect sea turtles during nesting season. With funding from the Sea Turtle License Plate Program, Phase II of this project will expand and strengthen these efforts by deepening partnerships and increasing community engagement. The project's overall aim is to reduce the disorientation of sea turtles and hatchlings caused by artificial lighting, while also enhancing the City's reputation as an eco-friendly destination. Target audiences include hotel staff, beach concessionaires, homeowner associations (HOAs), tourists, visitors, and residents living near turtle disorientation hotspots. By expanding the campaign's reach and impact, this project will help strengthen the community's commitment to protecting sea turtles for years to come.Results: